Here’s a listing of news stories we’ve run across each day and links to those posts. Most of the news is marketing-related – although we have to admit, from time to time, there’s a funny story or two in the feed. By the way, given the nature of bit.ly as a url shortening service, we can’t guarantee any of the links past 2 weeks of age.
And if you’re interested in getting these news nuggest when we find them, subscribe to our Twitter feed – you’ll get the posts as they occur, delivered straight to your desktop.
08/26/2009:
- From Fast Company: 51 Great Sites For Corporate Social Responsibility and Sustainability – http://tinyurl.com/kwehl3
- Tips for generating traffic http://bit.ly/rNQQP
- Duct Tape Marketing: The New Marketer’s Toolbox http://su.pr/1pkHaW – thought I would share the tools I use to get it all done.
- Ad Agencies Social Media Success Stories http://is.gd/1bRjh
- 101 Tips from 50 Small Biz Bloggers http://ow.ly/lnYh Honored to be included in this Amex OPEN article
08/24/2009:
- People writing in the way they talk to people is the future of PR. PRs don’t need to die yet. http://bit.ly/cTT1c
- Why logo design does not cost $5.00 via @justcreative http://bit.ly/PIfRI
- Why Aggressive Marketing Spending Makes Sense in a Recession: http://bit.ly/16Emmw
- 5 Tips for Getting More from Social Media – http://su.pr/5XCnHC
- A CEOs role is to represent the company, it’s shareholders and employees: http://bit.ly/FHnaS
08/21/2009:
- Sam’s Club kicks off paperless coupon program in 600 stores: 1st of its kind: http://tinyurl.com/klhmcn
- Paper buyers worth 20x the $$$ of online reader ($709 vs. $46 an online reader): http://bit.ly/ynWxH
- 20% Increase in Companies Blocking Social Media Sites http://bit.ly/16Xn8Q
- Brandstrategyinsider Blog: On branding and morality, I like the line: “makes promises to or convenants with customers” http://bit.ly/Aztw4
- MediaBistro’s Agency Spy tattles on Crispin Porter’s alleged crowdsourcing a logo for Oregon-based client, Brammo: http://bit.ly/IIv6H
- 5 Tips for Promoting Your Charity Using Social Media: For non-profit orgs & other charities.. http://bit.ly/L9nE
- Combine video with social media to make a HUGE impact on Twitter and build your list fast: http://su.pr/9ICgLq
- Could Bud Light’s collegiate can campaign provide a “teaching opportunity” to college students about consumerism? http://bit.ly/ESCOG
- Ink Magazine: Ink’s Internet Strategist is all a twitter about LinkedIn for smal business: http://bit.ly/bqdx7
- MakeTheLogoBigger: Is the Druge Report the new New Yorker? I’ll wait for the cartoons: http://bit.ly/1aF1OM
- 50 PR Professionals on Twitter http://ow.ly/iCz7
08/20/2009:
- The Box Office Twitter Effect – Fact Or Fiction? (eConsultancy): http://bit.ly/AdC2r
- Video appears in paper magazines- What’s next? Links? http://bit.ly/61gbB
- BtoB: A helpful post on integrating email marketing with your other efforts: http://bit.ly/31f50
- The 12 most annoying types of Facebookers: http://bit.ly/5H5ZO – Which one are you?
- From DirectMail: Chase Manhattan Bank is giving away money: http://bit.ly/yvTpz
- Newspaper Ad Revenues are worse than you think (back to 1965 levels): http://bit.ly/esjsm
- When a listserv went out of control, rather than create an email filter http://tinyurl.com/nm3l4a
- Talk about “blowing up the phones” – Apple iPhones have been exploding around Europe: http://bit.ly/wJhtk
- Fake Experts, Broken Blogging, and a Real Solution http://bit.ly/lft1L
- Are we done with the “big idea” in marketing? http://bit.ly/BL9Mg
- For those of you still making ads for the real world, here’s a great source for inspiration: http://bit.ly/EFRfO
- Twitter Public Relations: How to Go from Anonymity to Fame With Just One Tweet http://ping.fm/vqhkc
- Reading yet another sweeping generalization of PR blog post thanks to ONE http://bit.ly/RGGMg
- Bigger is not better when it comes to online ads. Is that really a surprise? http://is.gd/2q6wG
- BizBash: EMC PR and Bowery Media merge to form EMC Bowery: http://bit.ly/RYGlJ
- Manta: How to make an impact when you make a cold call: http://bit.ly/15FeG2
- Special Events Magazine: Interesting piece on the launch of the Modern Wing at the Chicago Art Institute: http://bit.ly/Yh3WW
08/19/2009:
- “More Proof Why PR is About the People” good post from AriWriter http://bit.ly/8qoDK
- 27 ways to make your blog’s “About” page better http://bit.ly/2MJuFd
- MarketingDaily: Subway kicks off “Scrabble” http://bit.ly/Zcdw8
- MediaWeek: Text and email coupons are growing in popularity: http://bit.ly/p4cUf
- MediaPost: A new web and mobile platform known as the “Sucksbox” has finally arrived: http://bit.ly/1Sd59g
08/18/2009:
- 10 Reasons Why Journalists Will Write About Your Website http://bit.ly/CLeVh
- Calling client-side marketers: Would it make sense to offer a free webinar on writing briefs for agencies? http://bit.ly/aOZ66
- Take the blind search engine test to see if Yahoo!, Google or Bing is your favorite: http://ow.ly/krNO
- NYTimes: Show “Rich” or “Heavy” products at bottom/right of a pkg.; “Light” and “Healthy” products at the top/ left: http://bit.ly/14nDae
- The proper way to pitch media via Twitter – http://bit.ly/Hytb
- 5 Mistakes to Never Make on Twitter http://bit.ly/vCfdH
- Url truncators (like bit.ly) are exploring archival options to keep their little links around a long time: http://bit.ly/2Ib3GH
08/17/2009:
- Doing good work can work out for the best – The benefits of Corporate Social Responsibilty programs can go beyond the obvious.
- A-B InBev brews up more ads for Bud Light – After its first market share decline in 25+ years, Bud Light is due for an ad makeover.
- Advertisers pull the plug on Glenn Beck – Donnie Duetsch injects a cold dose of commerical reality into the right wingnut’s diatribe over President Obama.
- Solution dillution – Copywriting tip for B2B marketers: “avoid the ’solution’ trap”.
- Hot Tip: Trackle.com – Is it really Google Alerts on steroids? We’re finding out.
- Nearly 1 in 5 “opt-in” emails aren’t delivered – Yikes. That’s bound to impact response rates, isn’t it?
