Entries tagged with “Marketing News”.


News headlines for June 18, 2010 from The Daily Dog and Incentive Weekly.  (Updated throughout the day.)

(From The Daily Dog)

For the First Time in Nearly a Quarter Century, American Automakers Best Import Brands in JD Powers Report on Initial Quality

(From Incentive Weekly)

How to Improve Consumer Packaged Goods Loyalty
MGM Mirage Changes Name, Relaunches Loyalty Program
Top 10 Ways to Recognize in Crisis and Recession

News headlines for June 4, 2010 from The Daily Dog and mediabistro.com. (Updated throughout the day.)

(from The Daily Dog)
Apple Expected to Announce Next-Gen iPhone Today …
As Clean-Up Costs Mount, BP Assures Public It is a “Responsible Company” …
Goldman Staffers Want Firm to Create a Consumer-Focused Retail Bank …

(from mediabistro.com)
New York Times
Won’t Sue Wall Street Journal After All
(NY Observer)
Vivek Shah Buys Ziff Davis Media (Folio:)
Changing The Course At Newsweek (NYT)
Bernie Madoff: Pleasantries From Prison (Village Voice / Runnin’ Scared)
The End Of ‘The World’, As Its Journalists Know It, Is Nigh (The Independent)
Yahoo And HuffPo Talk Collaboration (TechCrunch)
Top Five 1st Qtr. Group Pubs: Time Inc. Is ‘In Style’ (minOnline)
Other Voices: What Exactly Is a Blog? (NYT)
The Future Of News: Not So Bleak, Not So Rosy (PBS / MediaShift Idea Lab)
Nielsen Owners Seek $1.75B In IPO (Folio:)
It’s Easy Being Green: Introducing Country Living‘s House Of The Year (FishbowlNY)
Catherine Mathis Writes a Letter To The Times (NY Observer)
The Impact Of Ads (Monday Note)
Ten Questions With @BPGlobalPR (AdAge)
British Newspaper Times & Citizen Has Given Up on Writing Headlines Entirely (Gawker)

News headlines for June 4, 2010 from The Daily Dog and mediabistro.com. (Updated throughout the day.)

(from The Daily Dog)
BP’s Credibility Unraveling Before Our Eyes …
Toyota’s President Says He Now has a Better Understanding of American Culture …
Wall Street Taps Former DC Insiders to Lobby Against Regulatory Reform …

(from mediabistro.com)
The New York Times To Host Political Polling Site FiveThirtyEight (NYT / Media Decoder)
New York Times Sends Wall Street Journal Cease And Desist Letter Over Brand Campaign (NY Observer)
Celebrity Glossy OK! Racks Up $175M In Losses (NY Post)
ABC News Digital Reorganizes Leadership
(WebNewser)

If The iPad’s The Answer, What’s The Question Again? (InPublishing)
Network Communications Talks With Lenders After Missing Payment (BusinessWeek)
AOL’s Tim Armstrong: The Power of Local Journalism
(PC Mag)

The New York Times Issues Correction To Hirschberg’s M.I.A. Profile (The Wrap)
Rachael Ray Boils Over Good Housekeeping Cover Story (NY Post / Page Six)
The Newsonomics Of Commercial Crowdsourcing (Nieman Journalism Lab)
Will Users Ever Pay For Online Content? Sorry, Probably Not (minOnline)

News headlines for June 3, 2010 from MediaPost’s MediaDaily, The Daily Dog and mediabistro.com.  (Updated throughout the day.)

(MediaPost’s MediaDaily News)
ABC May Start Online TV Subs
Social, Mobile Sparking Heavier Use Of Media, Especially TV/Internet
Berwick Upped To Bravo President
B2B Ad Revenues Drop Again in 1Q
Triton Offers Free Apps to Media Companies
NBC Rings AT&T, Gets ‘Dial *’ Tone
Ad Firm TRA Gets Cash Infusion From Intel, WPP
Road Trip: ‘Spin,’ Midas ‘Rock The Highway’

(The Daily Dog)
BP Attempts to Reassure Investors that Gulf Clean-Up Won’t Affect Dividends …
Lawsuits have Hooters’ PR Scrambling to Defend Its Image …
Steve Jobs Defends Apple’s Image as iPhone-Factory Suicides Mount in China …

(from mediabistro.com)
Bids Submitted For Newsweek Sale (NYT)
B-To-B Revs Down But Not As Much As Last Year (Folio:)
20 Young Writers Earn The Envy Of Many Others (NYT)
Nielsen Files For A Possible $1.75 Billion IPO (paidContent)
Step Aside, Brand Loyalty; We’re Loyal To Information Now (Nieman Journalism Lab)
How To Make Over A Magazine For The iPad (AdAge)
Anna Holmes Leaving Editor In Chief Position At Jezebel (Village Voice / Runnin’ Scared)
Ebony Magazine Names Amy DuBois Barnett Editor In Chief (FishbowlNY)
Hearst Acquires Marketing Services Firm iCrossing (minOnline)
Publisher Sara Miller McCune Has Serious Goals For Journalism (LA Times)
Why Journalists Should Learn Computer Programming (PBS / MediaShift)
Mark Bittman Debuts A New Column In Parents Magazine (FishbowlNY)
In May, Lower Ratings For Larry King (NYT / Media Decoder)
ABC’s Jake Tapper Tries To Lure Palin To ‘This Week’ Via Twitter (Yahoo)
Management Changes At Canon Communications (Folio:)

News headlines for June 2, 2010 from mediabistro.com, The Daily Dog, Incentive Magazine and Marketing Experiments.  (Updated throughout the day.)

(from mediabistro.com)
How The Mainstream Media Stole Our News Story Without Credit(Daggle)
Newsweek‘s Tumblr Responds To David Carr’s Sunday Times Piece (Newsweek Tumblr)
More On M.I.A., The Times And Truffle-Gate (NY Observer)
BPA Board Votes Down Controversial Reporting Changes (Folio:)
Aggregators, Curators, And Indexers: There’s A Difference, And It Matters (Nieman Journalism Lab)
Handicapping The Newsweek Mag Sweepstakes
(NY Post / Media Ink)

ALM’s The Recorder Goes to Weekly Print, 24/7 Digital (minOnline)
Hyperlocal Network Mainstreet Connect Raises $3.97 Million First Round (paidContent)
Active Interest Media Acquires Skram Media (Folio:)
Departures Taps Steve DeLuca As Publisher (Mediaweek)
Christine Guilfoyle Named Publisher Of More (FishbowlNY)
Under Lorin Stein, The Paris Review Takes To The Blogs (NY Observer)
Vanity Fair Presents Awful View Of Sally Quinn (NY Post / Page Six)
CNN.com Inadvertently Reveals Al Gore’s Email Address (WebNewser)
Rush & Molloy: An Oral History (Gawker)

(from Bulldog Reporter’s Daily Dog)
Oil-Spill Criminal Investigation Launched…
Anti-Tobacco Marketers Take a Different Approach to Dissuade People from Smoking — By Targeting Their Insecurities …
White House Launches Into Aggressive PR Mode as Oil Spigot Remains at Full Blast …
Free-Speech Component of Critical Web Comments Challenged as Businesses Start Retaliating to Criticisms With Lawsuits …
Enterprise Support Mounting for the iPad: New IT Survey Suggests Four Out of Five Businesses Plan to Buy One for Their Company …
Media Claim They are Being Stiff-Armed for Reporting on Oil Spill …
Carmichael Lynch Spong Wins Most Big Apple Awards of Any Firm
Garanimals Maker Retains CooperKatz
ABI Celebrates 30 Years
Arthur W. Page Society Names Julia Hood President

(from Incentive Magazine)
Incential Adds Non-Cash Awards to Sales Management Software
Black & Decker Jigsaw With Smart-Select Dial
PPEF Announces College Scholarships Honoring Industry Icons
Column: How to Make an Incentive Meaningful – by Bob Nelson
Column: Dealing with a Dispersed Workforce – by Cindy Ventrice

(from MarketingExperiments)
Facebook Case Study: From 517 to 33,000 fans in two weeks (plus media coverage)
Evidence-based Marketing: Why you need more than just numbers to truly drive ROI
Online Marketing Optimization Technology: We have ways of making technology talk, Mr. Bond

The first edition of the Adnews podcast was posted on August 19 and despite the best intentions of blogger Mike Delgado, we’re all still waiting for another installment. The Adnews blog has seen a little more action, but not much.

The premise of the podcasts might be problematic. In his first transmission, Mike explains that he’ll build a weekly summary of marketing stories derived from the usual industry sources. He’ll add some additional information gleaned from ad-oriented blogs and wrap everything up in under ten minutes.

To be truthful, by the time Mike has done his weekly wrap-up and posted it to his site, the news is so old that most of us who keep up on it may not have much interest in hearing him read it back to us.

Here’s hoping the delay in getting installment #2 of the Adnews podcast up is the result of Mike fine-tuning his concept and creating a truly unique voice worth tuning in to hear.

Good luck, Mike.