Archive for December, 2005
Friday, December 30th, 2005
Advertising’s Home Just Off Madison Avenue
Actually, the soon-to-be-opening Advertising Icon Museum is waaaay off Madison Avenue (in New York City) and located in Kansas City, Missouri.
More marketing fun from the Advertisng/Design Goodness blog.
Technorati Tags: Marketing, Advertising, Brand, Icon, Icon Museum
Comments Off - Posted in Uncategorized by Mike Bawden
Friday, December 30th, 2005
When Will Naming A Town After Your Brand Become Passe?
William Lozito, over at the Strategic Name Development blog provide a review of the recent trend in naming towns after brands – a noteworthy publicity stunt the first dozen or so times it was done. But now this is starting to get a little ridiculous.
Technorati Tags: Brand, Branding, Naming, Product Naming, secretsanta.com
Comments Off - Posted in Uncategorized by Mike Bawden
Friday, December 30th, 2005
About That New Year’s Resolution …
The new year is the time for thinking about possibilities and what can be. All that potential. All that hope.
So, what gets in the way of turning that hopeful vision into a reality? Sometimes it’s those darn clients.
Not every client relationship is worth keeping. And in this handy article by Michael McLaughlin, author of the [...]
Comments Off - Posted in Uncategorized by Mike Bawden
Friday, December 30th, 2005
What Do You Wish For In ‘06?
Toby Bloomberg, the gal that put “Diva” into the Diva Marketing blog has provided a fairly exhaustive list of wishes for the blogosphere in 2006.
Here’s wishing all of you the best in the coming year as well.
Technorati Tags: Blog, Blogging, Toby Bloomberg, Diva Marketing Blog, New Year’s Wishes
Comments Off - Posted in Uncategorized by Mike Bawden
Friday, December 30th, 2005
Future Prospects For The PR Profession
Blogger Ephraim Cohen turns the conventional “What’s the future of PR?” question on its head in this post on the future of the PR professional. The question, according to Ephraim, is not will PR exist in the future but, rather, how many qualified PR people will be around.
Ephraim’s take, in summary:
“PR professionals will always exist [...]
Comments Off - Posted in Uncategorized by Mike Bawden
Friday, December 30th, 2005
Best Branding Stories Of 2005
Yes, another end-of-year, wrap-up story. But this one is particularly interesting for those of us dealing with brands and branding issues.
The folks at the BrandXPress blog have provided this helpful summary of branding-related stories for 2005.
Very helpful.
Technorati Tags: Brand, Branding, Marketing Practices
