Brand Central Station

Katherine Stone and her Decent Marketing blog brings up a clever out-of-home ad for 3M Scothcshield in Vancouver.

According to Katherine, fake Canadian money was placed inside two pieces of glass covered by Scotchshield – and passersby were welcomed to take a crack at it.

Very cool.

Kick-Ass Outdoor Advertising

Thanks to this piece in AdRants, I was able to find this article on how newspapers are struggling to remain relevant in today’s society. There’s no question newspaper has been under fire for some time, but this article helps raise the debate to a new level.

Good stuff.

Newspapers desperate to remain relevant

If you’re staging a press conference for a breast enlargement cream, exactly who do you invite to the photo op?

I don’t make this stuff up. Honest.
Public Breast Massage Stunt Not Well Received

Lewis Lazare, from the Chicago Sun-Times, covers the Sierra Mist campaign that broke on yesterday’s Acadamy Awards telecast. Witness the birth of the “sitcommercial.”

Ensemble comedians refreshing in Sierra Mist ads

Gari Cruze at AdBlather posted this notice about American Copywriter, an interesting little podcast about advertising Fun and worth a listen, according to Gari.

Better yet is Gari’s explanation about what podcasting is and a link to Podcast Alley for those looking for feeds.

American Copywriter: A podcast for ad people

A mannequin robot developed by Flower Robotics of Japan not only helps sell clothes, it keeps track of the bags shoppers carry into the store to help provide additional marketing insights. No word on whether or not the company will be developing a bartender robot anytime soon.

Supermodel bot

I heard this on “Weekend All Things Considered” today and, given the Academy Awards are tonight, I thought we could all use a little insight …

It’s Popstrology.

NPR : The Popstrology of Britney, by a Double Monkee

Danny G at AdPulp gives an understandable rant about the goings-on at Disney (as revealed in Disneywar).

This post raises questions that often go unanswered and remind us that (at some point in time) someone is going to have to re-define corporate transparency and public accountability through the press.

Personally, my last hope with creative people was that I was a little more outgoing than they were and could work a room faster and better than they.

No longer.

Portfolios Launches Virtual Schmooze Fest

David Wolfe, the publisher of Ageless Marketing provides some valuable insights on how the mind works, inspired by an article in US News & World Report.

Those of you who know me know how much value I place on understanding how people think, learn and change behavior when it comes to marketing and communications planning. For that reason, I think this blog and the related article are well worth the read.

The Secret Life of the Mind

B.L. Ochman pointed us toward this site that takes food product branding to a whole new level. Of course, it will help if you know Japanese.

Hot Dog! It’s Orighami.

Maybe this entry should have been entitled, “Proposal Writing for Dummies.” It’s a good one and worth the read. From the Guerrilla Consulting Blog.

Make Your Proposal a Winner