Wed 30 Nov 2005
Non-Traditional Marketing Posts Gains For Another Quarter
Posted by Mike Bawden under Uncategorized
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In a time where marketing budgets seem to keep getting thinner and thinner, there is positive news – for those companies that provide non-traditional options to clients, that is. Joe Jaffe and the folks at the Church of The Customer blog lay out the evidence to support their claim that “marketing budgets commited to customer evangelism and word-of-mouth efforts are on a big upswing.”
You can read more about it in this post.
Technorati Tags: Marketing, Non-Traditional Marketing, Customer Evangelism, Word-Of-Mouth Advertising, Marketing Management, Budgeting, Church of the Customer
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