In my daily search for thoughtful commentary on corporate leadership, branding and all things marketing, I’ve learned that one thing bloggers love to blog about is blogging (after all, I’ve now started this blog about marketing blogs – go figure).

But here’s a commentary from the folks at Radiant Marketing:

“Blogging will become ensconced as a formidable publishing medium. To quote ChangeThis.com, “Blogging is the populist response to the media hegemony: a sea of independent voices.”  Traditional media better wake up and pay attention. Small business ought to as well. Blogging is here to stay …”



But how does all that square with Seth Godin’s latest revelations about blogging?

“The wake up call from a little Alexa poking around was that the media whining is true–not a lot of people are reading blogs. I do and you do and our friends do, so we’ve persuaded ourselves that everybody does, but they don’t.  I wonder when this tips?”



So do we, Seth. So do we.

Small business Internet marketing, web design and consulting : Radiant Marketing Group

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