Wed 28 Feb 2007
Help Wanted: Vice President of Pizza
Posted by Mike Bawden under Much Ado About Marketing
Comments Off
I love pizza. There’s no question about that. This stunt, developed by Pizza Hut (and, you would presume, one of their agencies) encourages consumers to profess their love for Pizza Hut pizza. The job pays $25,000 (not much for a VP level position, but hey, there can’t be that much work involved).
Runners-up receive a pizza party for themselves and 99 of their closest friends. How many job candidates that miss out on their dream job still receive a “consolation prize” if they don’t get the job? The only ones I can think of are the girls that win “Miss Congeniality” in a beauty contest.
Official rules can be found here.
All comments (c) 2007, Brand Central Station – all rights reserved. For more information about BCS, please visit our website.





No Responses to “ Help Wanted: Vice President of Pizza ”
Sorry, comments for this entry are closed at this time.